Branding package for Nicasio Training, an already well established barn in Marin county that specializes in the training of both horse and rider in the Olympic equestrian sport of Three-Day Eventing. The goal was to create a series of full and condensed logo marks to be used in conjunction with one another across a series of mediums: banners and signage; patches for saddle pads, coolers, and clothing; vehicle decals; t-shirts; business cards and letterhead. The resulting designs incorporate a pre-existing color palate as well as some familiar graphic elements to create a professional and friendly identity system, inviting for riders of all levels.

Stacked version

Long version

Condensed version